This entry is part of the Mohgix Doctrinal Deconstruction. Read the original manifesto here.
Most business podcasts are interview shows that chase guests for authority. Mohgix rejects this. Our audio assets are strategic briefings designed for conversion.
The podcast market is a sea of noise, dominated by the interview show format. This is a Game of Scale tactic where the host is a supplicant, chasing the attention and authority of their guests.
We do not make commodity products. We do not chase attention. We architect conviction.
The interview show is a failed model for a Category of One firm.
It is Supplicant: The host defers authority to the guest.
It is Noise: It is a conversation, not a doctrine. It is unscripted and unfocused.
It is Game of Scale: Its goal is downloads and sponsorships.
Our podcast is not a show. It is an audio-only doctrinal briefing. Its sole function is to convert the listener by indoctrinating them into our proprietary Fortress of Intellect.
We follow strict protocols:
Written for Broadcast Cadence: It is a deliberate, high-conviction performance, not a chat.
Professional Scripting: It is architected to eliminate the Clarity Tax™. Every word is a high-impact signal.
Prime Directive of Conversion: The script's only function is to guide the listener logically and persuasively toward our Engagement Protocol.
The Council does not have time for interviews. They make time for strategic briefings. We are not interviewing guests. We are delivering the doctrine.
Stop listening to noise. Start listening to doctrine.
The Strategic Void Diagnostic is the next step after the briefing. A one-time, asynchronous, C-Suite level deconstruction of your core narrative. We will identify exactly where your message is breaking, calculate your Clarity Tax™, and architect the first step to fixing it.